Search

Enter keywords to search across all content

Articles•July 17, 2017

Change Your Vision

Dealers must rethink their short- and long-term plans to keep up with a rapidly changing industry.

News•December 30, 2013

Facebook Is the Social Network of Choice for Gen Xers, eMarketer Reports

Often overlooked, the Gen X demographic is still important for digital marketers, eMarketer finds.

Articles•by Greg Wells•October 15, 2013

Netting Online Shoppers

Expert says converting online credit applications to closed deals requires a solid process, an emphasis on transparency and cooperation from the finance department.

Articles•by Greg Wells•August 1, 2013

5 Ways To Maximize BDC Leads

Is your website designed with BDC leads in mind? Expert lists the five features that produce the most appointments.

Articles•by Mark A. Bross•April 1, 2013

Peer-To-Peer-To-Public

The FTC's actions against a Georgia dealership offer several lessons for dealers who utilize P2P networks.

Articles•by Daryl K. Tabor•February 1, 2013

A Momentous Occasion

'Momentum' is the theme of NADA's 2013 convention, where dealers will meet to determine how to build on last year's industrywide gains.

Articles•by Mark A. Bross•January 9, 2013

Exercise Caution with Customer Information and Peer-to-Peer Networks

Attorney Mark Bross examines a recent FTC action involving a dealership's inadvertent disclosue of customers' information over a peer-to-peer network and cautions dealers to assess their own information collection practices.