auto dealer in black and red logo
MenuMENU
SearchSEARCH

SUV Display Debuts Ford Innovation

Electronic panel below windshield touted as ‘digital experience.’

January 22, 2024
SUV Display Debuts Ford Innovation

Ford is promoting the “digital experience” as the consumer’s home away from home in a fast-paced, connected world.

IMAGE: Ford

1 min to read


Ford is turning industry heads with the windshield-wide instrument panel in its 2024 Lincoln Nautilus sports-utility vehicle.

The futuristic-looking panoramic display – to be expanded to other models later – extends 48 inches across the dashboard just below the windshield and is controlled via a touchscreen next to the steering wheel.

The 4K-resolution display will be customizable and include applications including Google’s mapping and voice assistant – with Alexa as an alternative – and weather forecasts. Videos can also be played when the vehicle is parked.

Ford is promoting the “digital experience” as the consumer’s home away from home in a fast-paced, connected world, and says the system is “simple and intuitive.”     

“With home and work lives intertwined, consumers expect consistent access across their smartphones, watches, tablets and laptops,” the company says on its website. “At Ford, we believe this seamless connection should continue when our customers hit the road.”

More Digital

Headshot of Zach Shefska, CEO of CarEdge, alongside the CarEdge logo on a blue background.
Digitalby StaffFebruary 24, 2026

Free Public Scoring System Rewards Honest Dealer Prices

CarEdge Dealer Transparency Index is based on verified quotes, and retailers can be rewarded with badges and other marketable proofs of honest pricing.

Read More →
Graphic promoting StoneEagle at the 2026 NADA Show in Las Vegas, featuring a photo of CEO Cindy Allen.
Product & Technologyby StaffJanuary 20, 2026

StoneEagle to Unveil Next-Gen F&I Solutions at NADA

Empowering the F&I office through data is central to the company’s reimagined solutions it's scheduled to debut soon.

Read More →
Digitalby Hannah MitchellJanuary 9, 2026

Automaker Websites Valuable Tools

The majority of shoppers visit them, and most undecided consumers consider the brands whose sites they peruse, but some automakers emphasize brand over product detail.

Read More →
Ad Loading...
Product & Technologyby Hannah MitchellNovember 25, 2025

AI-Guided Car-Shopping Insight

Consumers say they’re using the tech, but many still end up at dealerships to seal the deal.

Read More →
A smartphone displaying a Hertz Car Sales online listing sits beside the Cox Automotive logo, illustrating Cox’s new omnichannel car-buying platform.
Digitalby StaffNovember 11, 2025

Omnichannel Car-Buying Platform Launches

Cox Automotive says the technology enables online transactions on client sites and third-party marketplaces simultaneously.

Read More →
Digitalby Hannah MitchellOctober 31, 2025

Audi Drivers Can Ditch That Pesky Manual

Updated mobile app features AI assistant for tech questions, EV tasks and more

Read More →
Ad Loading...
Digitalby Hannah MitchellOctober 24, 2025

GM Cars to Get Smarter Over Time

Automaker announces single vehicle computing system to connect lineup for faster updates

Read More →
Shawn Concannon, president of TSD Mobility Solutions, stands inside a modern office building, representing TSD’s continued growth in connected-fleet technology.
Digitalby StaffOctober 14, 2025

TSD Mobility Acquisition to Bolster Telematics

Latest addition expands connected-fleet technology, strengthening telematics capabilities and global reach

Read More →
Digitalby Hannah MitchellSeptember 5, 2025

Cyber Threats Continue Apace

Hackers, seeing auto retail vulnerabilities in 2024 CDK incident, are taking advantage, data show.

Read More →
Ad Loading...
Kamir Martínez Díaz and Chris Ponte receive $5,000 Amplify 2025 awards, donating to cancer research and veteran support groups.
Digitalby StaffAugust 26, 2025

Reynolds Introduces AI Agent for Dealerships

Winners of the Automotive Amplifiers Contest were also chosen at the two-day Amplify event in Dallas.

Read More →