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On the Point

Jim Ziegler brings you the fearless commentary, actionable insights, and accurate forecasts you need to compete as a dealership owner, GM, or manager.

On the Pointby Jim ZieglerNovember 6, 2019

Who Killed Cadillac?

Ziegler believes the decline of General Motors’ luxury division could have been prevented and might not be inescapable. But bringing Cadillac back from the dead would require a complete overhaul — and not just for the cars.

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On the Pointby Jim ZieglerAugust 5, 2019

Never Argue With Stupid People

Ziegler sees no point in debating Wall Street analysts and investors who continue to pour money into Carvana despite the company’s unsustainable business model and the federal crimes committed by two of its biggest players.

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On the Pointby Jim ZieglerMay 2, 2019

Robbery in Progress. Somebody Call the Police!

Ziegler sounds the alarm over factory co-op programs that overpromise and underdeliver, limit dealer choice and vendor competition, and create the risk of a massive theft of valuable — and supposedly private — customer data.

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On the Pointby Jim ZieglerFebruary 6, 2019

How Can Geeks Be This Bad at Math?

Ziegler takes aim at subscription programs and wonders how corruption in Nissan’s management ranks — from unreported income to multimillion-dollar cash incentives — could stay hidden in plain sight for so long.

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On the Pointby Jim ZieglerAugust 1, 2018

Stupid Is as Stupid Does

The Alpha Dawg charts the brief rise and long fall of Johan de Nysschen, the recently departed president of Cadillac and author of the business plan that effectively crowned Lincoln as the new king of American luxury.

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On the Pointby Jim ZieglerMay 4, 2018

They Finally Killed Somebody

Ziegler believes Uber’s directors should face criminal charges for their role in an Arizona woman’s violent death.

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