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iA American Wins Three 2021 Dealers’ Choice Awards

A consistent Dealers’ Choice Awards winner since 2013, this marks the first time iA American has received the top awards for F&I Product Marketing and Data Mining, and for five years strong and counting, the Gold Award for Service Contract Reinsurance.

September 29, 2021
iA American Wins Three 2021 Dealers’ Choice Awards

A consistent Dealers’ Choice Awards winner since 2013, this marks the first time iA American has received the top awards for F&I Product Marketing and Data Mining, and for five years strong and counting, the Gold Award for Service Contract Reinsurance.

3 min to read


AUSTIN, Texas – iA American Warranty Group (iA American) is very pleased to announce that we have been chosen to receive three 2021 Dealers’ Choice Awards in the following categories: F&I Product Marketing (Diamond); Service Contract Reinsurance (Gold); Data Mining (Diamond—for Dealer Wizard, our Equity Mining Solution)

We look forward to building on a legacy of excellent service that spans warranty administration, dealer consulting and training, risk structuring, high-ROI marketing services, and a bevy of retail technologies to help our clients achieve their goals. 

A consistent Dealers’ Choice Awards winner since 2013, this marks the first time iA American has received the top awards for F&I Product Marketing and Data Mining, and for five years strong and counting, the Gold Award for Service Contract Reinsurance. Now in its 17th year, the Dealers’ Choice awards are determined by an annual survey sent to readers of Auto Dealer Today, F&I and Showroom, and Agent Entrepreneur magazines. Voting was open solely to dealers and dealership personnel.

“We are deeply honored to have been chosen to receive so many Dealers’ Choice Awards this year,” said Kristen Gruber, President of iA American. “I am proud of our team, and very thankful to all of our dealership partners who voted to recognize the enormous value iA American brings to the table. With the momentum gained by iA Financial Group’s ownership, and iA American’s complete focus on the Client Experience, I have no doubt this positive trajectory will continue for many years to come.”

“All of us at iA American are so grateful for this recognition,” said Rob Humble, iA American’s Chief Revenue Officer. “We pride ourselves on all the ways we enable our dealers, agents and consumers to have peace of mind about their financial future. We look forward to building on a legacy of excellent service that spans warranty administration, dealer consulting and training, risk structuring, high-ROI marketing services, and a bevy of retail technologies to help our clients achieve their goals.”

“Our team is honored to be the recipient of the Diamond award for data mining,” said Todd Stewart, Senior VP for Dealer Wizard, iA American’s equity-mining solution. “This award is a direct validation of our Dealer Wizard technology, and an acknowledgement of the extraordinary service we have delivered to our clients over the past decade. I am extremely proud of our team, and grateful for the long-term support of our franchised dealer clients.”

iA American is part of iA Financial Group, one of the largest insurance and wealth management groups in Canada. With assets of C$210.5 billion as of September 2021, iA Financial Group is listed on the Toronto Stock Exchange under the ticker symbols IAG (common shares) and IAF (preferred shares).

Every day and with every interaction, iA American is “Invested in You.”

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